Serenitea
TEA MAKER
DESIGN GLOBAL
Serenitea is a Parisian tea house, combining technological innovation and age-old traditions, using exceptional products. The company approached us a few months ago to work on its brand image and visual identity.
Having quickly acquired mutual trust, we took care of the creation of the majority of their communication media, from print to web.
Photography credit : TDSC
The brand oscillates between tradition and modernity, so it is around these two axes that we have centered our lines of thought.
Nature being at the center of the product, we wanted to create elegant and reassuring packaging and printed media for Serenitea, without any artifice or excess of information, a harmonious composition where everything has its place, like this tea.
We were also responsible for the management of social networks for the launch of the brand on Instagram. Wishing to use social media as a real support for creation and communication, we worked on the first 9 Instagram posts simultaneously, in order to guarantee a graphic harmony that allows Serenitea to be consistent at all levels.
Serenitea
TEA MAKER
DESIGN GLOBAL
Serenitea is a Parisian tea house, combining technological innovation and age-old traditions, using exceptional products. The company approached us a few months ago to work on its brand image and visual identity.
Having quickly acquired mutual trust, we took care of the creation of the majority of their communication media, from print to web.
Photography credit : TDSC
The brand oscillates between tradition and modernity, so it is around these two axes that we have centered our lines of thought.
Nature being at the center of the product, we wanted to create elegant and reassuring packaging and printed media for Serenitea, without any artifice or excess of information, a harmonious composition where everything has its place, like this tea.
We were also responsible for the management of social networks for the launch of the brand on Instagram. Wishing to use social media as a real support for creation and communication, we worked on the first 9 Instagram posts simultaneously, in order to guarantee a graphic harmony that allows Serenitea to be consistent at all levels.
